Stand details
London 2026

London 2026
SalzburgerLand is known as a diverse and fascinating travel destination. The unique combination of majestic mountains, crystal-clear lakes and outstanding cultural attractions makes the region so varied and enchanting that the writer Carl Zuckmayer once described it as a “piece of paradise.”
Whether in summer or winter, between mountains and lakes, almost anything is possible. Pristine nature, sporting adventures and family-friendly activities are combined with world-famous culture, living traditions, relaxation and culinary delights. Each season reveals a different side of SalzburgerLand and offers countless opportunities to explore, enjoy and create unforgettable memories.
The SalzburgerLand Tourism Board is the official tourism organization for the State of Salzburg and is responsible for marketing and promoting the region nationally and internationally. Working closely with local destinations, tourism partners and hosts, it strengthens SalzburgerLand as a year-round destination and supports initiatives that make travelling throughout the region even easier and more enjoyable. These include services such as the SalzburgerLand Card and the Guest Mobility Ticket, providing convenient access to attractions and public transportation.
A holiday in SalzburgerLand is about more than simply visiting a destination. It is about moments that stay with you: breathtaking views, warm hospitality, shared experiences and memories that later become those special “Do you remember?” stories.
A holiday in SalzburgerLand – We live for that.