Co-founder of award-winning, preloved ski wear marketplace WhoSki.com and an outdoor activity fanatic, Nicola is passionate about sustainability, accessibility and inclusivity for the sports she loves.
These range from Alpine and Nordic skiing, to trail walking, running, road cycling and rowing. Having lived in Africa as a child, she is horrified by the textiles dumping that is destroying communities and the environment in the Global South.
Creating a circular economy in winter sports wear is among the ways she hopes to make a difference.