Alex Jackson | VP Marketing and Co-Founder | Carv
At Carv, Alex Jackson has played a central role in shaping both the product and the community behind one of skiing’s most innovative brands.
He’s collaborated with Olympic champions Ted Ligety and Deb Armstrong, along with athletes Marcus Caston, Todd Ligare, and Anne Wangler, to bring Carv’s coaching philosophy to life on-snow. Alex has also worked closely with leading creators like Tom Gellie and Jens Nyström, helping bridge elite technique and everyday skiing.
Alongside his work in content and partnerships, Alex has helped build the Carv community, from grassroots ambassador networks to meet-ups across resorts worldwide, turning Carv into a global network for skiers who love to learn and improve.